Thursday, March 11, 2010

Lojack Headlines - Feedback masashiro

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3 comments:

  1. masashiro,

    I'm not sure about the warehouse reference photos that you posted are good examples. I think a night shot on a vacant dark lot could work.

    I want to see more options for headlines...at least 12-15. the ones you posted don't work with the approved headlines. dream up more.

    keep going.

    david

    ReplyDelete
  2. Understand! I'll work on it and post it sometime on sat.

    thanks
    Masashiro

    ReplyDelete
  3. masashiro,

    your new headlines are too obtuse and hard to understand.

    focus on the product benefit. that with lo-jack you can't steal this car.
    go to lojack's website and read more about the features. play around with different ways of saying how lojack is going to make the life of a thief miserable.

    ReplyDelete