Malava

Malava - Just need some feedback before I finalize. I DO plan on changing the colors, by the way.

Malava - Cool, Calm, Canned.

YANC copy

Sean and I have compiled a list of our copy for YANC

taglines:
Their future imagined
Inspiring creative hearts
Encouraging Creativity
Inspiration through arts
Inspiring creativity
Inspiring dreams
The Heart of Art
The Heart of it All
Expressive Education
Knowledge through art
Imagining their future
Creating their future
For a creative future
Inspiring their future
The Creative influence
Illuminating their future
Education illuminated
Creativity shines
Brilliance of Art
For a brilliant future
Igniting their passion
Passion through the arts
Where arts meets education
Connecting arts and education
Creating knowledge
integrating the arts
uniting the arts
art in education
education enhanced
enhance their education
mindful art
developing minds, expressing souls
expressive learning
creative success
creative achievements
expand their path
engaging education
empowerment through art
art in action
the power of art
creating growth
expressing the creative mind
the fusion of art and education
bringing art to life
bringing life to art
The link to education
development from the inside out
creative fuel for the youth
creative fuel for the mind
the art of education
the art of educating
the art of learning


body copy:
Young Audiences of Northern California (YANC) is an educational program that introduces the arts to pre-school through high school students. More than just an assembly, YANC offers untraditional programs and creative performances that promote cultural awareness and self expression, which are proven to help increase your students’ motivation, focus, and confidence. For more information or donations, please Visit www.ya-nc.org or call 415.974.5554.


Teach your students discipline, problem solving and cultural context through the use of Young Audiences of Northern California’s specialized creative workshops which include a variety of hands-on, verbal and visual art. The workshops are reasonably sized so that each student has a chance to actively participate. Help your students make the arts an active part of their education. For more information or donations, please Visit www.ya-nc.org or call 415.974.5554.


Through a series of art workshops and assemblies, Young Audiences of Northern California incorporate fundamental and creative learning strategies into the lives of students. Repeated exposure to the arts and applied techniques will increase your students' engagement and academic success. For more information or donations, please Visit www.ya-nc.org or call 415.974.5554.


headlines:
Where tap dancing teaches times tables
Kids learn about their culture so much, they become a part of the performance.
Making dreams come true, one brush stroke at a time.
For some people, art and good grades just doesn't add up.
They stop finger pointing and love finger painting.
They'll get more out of social studies by socializing with it.
We are what happens when art and education come to a tangent.
Take a trip to ancient aztec without even leaving the classroom.
Science is easy when they can sing along.
We'll teach them how to two step, so it'll help them learn their 2+2's.

It's a lot easier to understand a culture
Once you've danced in their shoes

Passing with flying colors is a cinch
After you learn which colors to use

Algebra adds up
If you don't subtract art

Sometimes the best foundations
are built with clay

Sometimes the best foundations
are sculpted with clay

help build their foundation - start with clay

Tommy used to act out.
Now he just acts.

Tony used to raise his voice.
Now it's only in octaves.

Mary started raising her hand more in class
After we put a paintbrush in it.

wild postings

LARKIN - Everything except the Wild-Postings

Posted here is everything for Larkin EXCEPTthe Wild Postings (shooting them tomorrow).
There is the menu, the menu in the paper, the menu on the door gate, as well as the dumpsterand the fake resraurant. I was thinking ofsomehow closing the door to the restaurant but a part of me likes it open and we can assume that when the patron enters, he can't get into the NEXT door. The people in windows are pictures and the menu is also featured out front...
When I submit this I will have this all on a big 11x17 explaining all of it.
Anything need to be changed let me know asap. If it doesnt look right, etc.

Tags/headlines for BenDavis

FinalTag Headline1 Copy
FinalTag Headline2 Copy
FinalTag Headline3 Copy
Tags Background Color Studies Copy

Hey David and John this is the final for Lojack I will bring a print out to class.

lojack_version1-111

Art Direction Question...

In class we viewed Jordan's portfolio and it was really impressive, one thing I noticed about his pieces were that within the same campaign, the fonts changed from ad-to-ad depending on the theme. I was under the impression that the font should be the same through-out the campaign. What are your thoughts?

Ben Davis Headlines

Ben Davis Headlines Round 2


I plan on shooting this weekend pictures at the cemetery, bridge beams and some kind of old tavern or location that looks like it could have been around during the depression when I'm in Seattle!

Update 3/29

???????????????????

I printed out all my pdfs again, I guess we can look at them tomorrow. No one gave me any input so I was kind of working blindly all break!!!!

I made this post like 2 weeks ago when I missed class (by the way there is an explanation in there too)

____________________________________________________________________

3/15/10

Aside from whats posted in the scribd thing, I have ads for Tweezerman 3 print (which me and David went over - it features subjects with eye-brow hair do's), and I have a brand new campaign in another class for Larkin Street Youth Orginaztion - they help homeless teens so the ad is 3 print (showing nice dinners made from trash) 1 ambient menu (with nasty trashy described entrees thats placed in a real restaurant menu and removable) and 3 window displays (for Macys that show off 1) a bed made from cardboard and newspaper advertised like a bed they are selling with a description that explains how u wouldnt want to be in their position) 2) jewelry that the homelss make advertised as fine jewelry, and 3) chinaware made from foil and dirty paper.

By the way when I reduced my file size for this pdf it screwed up a few ads with the color. The orignal was way to big. I dont know what to do about it...

pdfs2

Lojack Pics

Lojack New Pics

spring show deadline?

When is the deadline for spring show entries??

Krylon rd.2

New Krylon executions. We are now showing graffiti being painted over with impressionism

style painting (which is also done with spray paint) to show vines or another painting related

to nature slowly covering the graffiti. The tagline is Krylon - Nature Approved. Basically, it

should be showing that Nature always will win, and this non-toxic h2o latex paint by Krylon

is better sustainable than other paints. These are some quick executions I did to see how

they would look. There will be a billboard in this campaign that shows 3 stages of this effect.

Stage 1: Just graffiti on billoard. 2: You see some plants growing up (impressionsism style -

which is painting with dots- like Monet) and stage 3: shows the painted plants nearly taking

over the whole graffiti... 100% non-toxic. Mother nature is happy. Also, coming with the ads

to the consumer is a stencil with every can. The stencil reads as follows -

“Painted By:_________________ With Krylon non-toxic h2o Latex, the nature approved paint.”

So thats so far what the idea is. It's kind of a tricky execution and I still dont know if it will be a strong

enough ad. I dont want to waste all my time with a not-so-great ad since I have so much work this semester.

What do you think? Do you guys want to see any other work from another class? I have one campaign that is

3 print, 1 ambient, 3 outdoor window displays, 1 viral video, and 2 outdoor ambient (bus stop and bus)

that I think will be perfect for this class. If you want I can explain it and scan in everything. Below is

the quick executions. Please lemme know feedback on the idea...

Also, I'll be posting Malava soon and I am working on Tweezerman ads, Photoshoot this next week. We got a hair stylist :)

Okay so the plants in these pdfs if you could look really close its actually just dots of color..

Untitled 2

Lojack Headlines - Feedback masashiro

Tips

katie wants to work on this

2

Hi, I decided I don't want to work on the body shop in two classes, so Jon had previously suggested previously that I work on this. I have a commercial that goes with it that I didn't upload. I want to keep the same idea, but I need two more print and obviously a new direction visually. Any thoughts? Thanks.

Krylon

EDIT 3/6/2010

Body: We believe in a sustainable future, and have found a way to make the paint you color your life with more ecologically friendly. Our new non-toxic H2O Latex paint has significantly lower harmful emissions and CVCs (the stuff we don't want in our air), giving you one less thing to worry about in the fight against global warming. This is as natural as it gets.

Tag: Krylon - Naturally Superior

I don't think a headline is needed, do you?

EDIT 3/5/2020

Hows this idea? I'm at the photoshoot right now and this crossed my mind...

I also have all the comps I had in photograph form now... including the new ones with the wall background. Will post soon. But what about the new idea?

EDIT 3/4/2010:

Okay, new headlines coming up. Probably going to play off the "Saving the world one color at a time" edge.

As for layout... I could do it a graffiti style, text on the wall, fruit/spraycan on the bottom (would it be to forced??)

Or what also might look good is a minimalist style with white background and super clean?

Photo shoot tomorrow, let me know what you guys think!

_________________________________________________________________

Work kept me late. Way too late. Sorry I had to miss this one.

I am shooting Krylon ads Friday. Here is some quick layouts I made and am thinking about. Please let me know any other suggestions or layouts, keep in mind I still need new fonts and these are very rough, including the headlines, etc. Should I use a darker background? Different layout ideas? Let me know please!

Also... spring show deadline is when? I can't find it anywhere...

KRYLONCOMPS

Feedback on Headlines

Chapstick Headlines Round3 Peralez

Please post PDFs of your portolio and weekly projects.

Let's do this so the posts aren't 40 miles long. Put all of your ads you want to show each week in a single PDF. If you have 4 campaigns it means they are all in a single PDF. Use the easy steps below to see how you upload your PDF to scribd.com and then post it to the blog.

Thanks.

Jon & David

How to post class work to the blog.

Blog Uploading Instructions

Threadless:

Zales:

Norelco:

Nissan Cube:

Gorilla Glue Billboards:

Ads for Critique

Critique away!

Looking forward to your feedback and seeing you all in class!

Ads for Drawn Together. A crass animated show that has unfortunately been cancelled.


Campaign for Rain-X brand products. Aimed at their ability to keep your windshields clean.



Campaign for Yakult Probiotic drinks.

Ambient campaign for Gorilla glue.

Cover for the car antennae
Cover for the parking meters.
Taxicab sign.

An ad for Bounty that I did way back in the High School art experience.

Two different campaigns for the same brand of rock climbing shoe.