Wednesday, February 3, 2010

Ads for Critique

Critique away!
Looking forward to your feedback and seeing you all in class!


Ads for Drawn Together. A crass animated show that has unfortunately been cancelled.


Campaign for Rain-X brand products. Aimed at their ability to keep your windshields clean.



Campaign for Yakult Probiotic drinks.








Ambient campaign for Gorilla glue.

Cover for the car antennae
Cover for the parking meters.
Taxicab sign.

An ad for Bounty that I did way back in the High School art experience.

Two different campaigns for the same brand of rock climbing shoe.











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3 comments:

  1. Alec KleinfeldFebruary 4, 2010 at 3:25 PM

    I think it's funny, the I'm not an ATM! Haha, I used to say that when people bugged me for money. I love the first one of the shoes, with the dude on the ceiling, clever. But the tagline and the word "grippy" isn't really sounding right to me, but the concept is there. Personal opinion.

    Your typo layout in the first campaign (mainly the first 2) is dope.

    ReplyDelete
  2. david wongFebruary 6, 2010 at 9:18 AM

    sean,

    I would start banging out more headlines for Yakult. I like to see 20-30 new headlines. It's an interesting product. Bacteria that good for your digestive tract. How does it taste? Have you tried it? Who is your target audience for this product? Men, women? Kids? Age?

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  3. ADV 342.01 Campaign DesignFebruary 6, 2010 at 10:07 AM

    Hi Sean,

    The Yakult lines aren't doing enough to tell me what the product does. After i read the copy from beginning to end i still don't know what it does or how it helps you. What does L. Casel Bacteria do? What you need is a tag line that sums up the beneficial aspect of Yacult. Your headlines should tie to this. -Jon

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